Contents tagged with Social Media
What Customers Want: B2B Marketing & Social Media Integration
By Jeff Lowe, Vice-President, Marketing Communications, TELUS Business Solutions
As marketers, our quest is to fully understand customers’ thoughts and feelings about our products and services. … more
5 days to CMA Summit; Marketer of the Year; top brand reputation
Final countdown to May 16/17 CMA Summit: 30-plus educational sessions
Heinz takes top spot in brand reputation survey
Canada ready to adopt mobile payments
Nominate now: CMA Marketer of the Year … more
You Need Klout
Klout is a scoring system that weighs the influence of an individual in social media.
There is a great book "Return on Influence - The revolutionary Power of Klout, Social Scoring, and Influence … more
CMA Summit update; social’s ROI; m-mail challenge
30 keynotes, panels, breakfast roundtables & break-outs: May 16/17 CMA Summit
'Socially engaged' companies see 4x greater business impact
Government wants business to pick up DNC enforcement … more
Digital Philanthropists
A re-post from May 2. Due to a system error, it is now being re-published to platform.
Launched yesterday, Facebook’s organ donation initiative, which encourages users to list … more