Andrew Brown
For over 15 years, Andrew Brown has successfully driven change in companies leading to increased revenues and strengthened reputations. With a strong track record in B2B marketing, Andrew has launched and promoted over 150 products/services, spanning 15 industries across North America. Developing marketing strategies for clients and working on the agency side, Andrew effectively harnesses all traditional and digital marketing tools.
In addition to developing innovative marketing solutions, Andrew co-produces and co-hosts Canada’s most successful business podcast, The BusinessCast (www.BusinessCast.ca) which has a loyal following of 100,000+ business leaders and owners. Andrew has written two business books and over 250 thought-provoking articles that have appeared in The Financial Post, Marketing Magazine, Canadian Retailer, DotCommerce, HR Reporter, Direct Marketing News, National Relocation and Real Estate, Vue and several other industry association journals.
Andrew's Recent Posts
The Next Phase in Transforming Your Brand: Product-ize
While companies have always needed to sustain a strong and positive reputation to succeed, today, every business leader also needs to manage their own personal brand. Given that information is so … more
Finding the Silver Lining: A Primer for Cloud Marketing
In the last two years, cloud computing has strengthened its hold on the imaginations of even the most conservative C-suites. The financial and operational benefits of implementing cloud-based … more
Leveraging Podcasts to Engage Customers: FAQs
Recently, I was invited to present to a group of B2B marketers who wanted to tap into the unique power of social media. What was refreshing was that they didn't want me to cover the usual topics found … more
A Critical Trend for B2B Marketer Success: The Expansion of Marketing's Role
As the co-producer and co-host of The BusinessCast Podcast, I am fortunate to hear the thoughts and business insights of presidents, founders and CEOs of some of North America's most innovative … more
Leaders Now Using Untapped Social Media Tool for Business Success
Podcasts: The Secrets You Need to Know
While Twitter, Facebook and YouTube grab the headlines, businesses from across Canada are now tapping into one technology that has gone virtually unnoticed by … more