CMA's professional staff oversee a lot of marketing-related activity as Canada’s #1 marketing association, hosting Canada’s #1 Marketing Awards, seven marketing Councils, three Committees, five conferences, seminars, roundtables, the leading marketing certification program, latest research and intel publications, leading government and consumer affairs as they relate to marketing and there's more! We get up-close and personal with members, their issues, challenges and insights.
CMA's Recent Posts
Canada is approaching 60 days away from Canada’s sesquicentennial anniversary as a country; 150 years since confederation!
In what is shaping up to be a coast-to-coast celebration of epic … more
By Richard Schenker, Senior Loyalty Consulting Director, Bond Brand Loyalty
Almost all currency-based consumer loyalty Program designs inherently house a financial liability, which in many … more
By Bianca Knop, Founder, Wildfire Experiential and Events.
It’s no secret that Canada is celebrating a very special moment this year – its 150th Anniversary. This will be a time where … more
By Andrew Consky, Director of Research, AOL Canada
The unstoppable rise in mobile usage is fueling video growth, according to a AOL’s new State of the Industry: Mobile Video Report, released … more
Take a ride through space and let your fridge order the snacks
By Marla Natoli, Director, Video & Mobile | Product & Strategy at AOL Canada
The idea of an “always connected” … more