Jeff Pontes

Jeff is Director, Digital Strategy at FUSE Marketing Group where he serves as a thought leader providing strategic direction to clients that are deeply rooted in consumer insights. The title may speak to his strategic planning efforts although it does not cover his extensive efforts in bridging the knowledge gap between technology and marketing.

Armed with a degree in Computer Science, Pontes' credentials include a mix of marketing and advertising expertise within digital strategy, market research, media planning and partnership acquisition, spanning over 10 years. His cross-discipline marketing communications experience was gleaned from working with clients in CPG, Retail, Consumer Electronics, Automotive and Pharmaceuticals. Jeff is a member of the CMA's Digital Marketing Council and has contributed to published materials through the association.

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