Direct Marketing

  • Customers for Life Webinar

    Overview

    Register Now

    Technology Strategies For Attracting and Keeping Your Customers

    Recent advances in marketing technology are giving marketers an unprecedented ability to gain customer … more

  • Online reviews, marketing apps under scrutiny

    Member Briefing

    The Federal Competition Bureau is reviewing "astroturfing" practices where fake reviews and testimonials are posted online by those affiliated with the product or service.

    New … more