Calendar

Offered throughout the year in half-day, one-day, two-day plus online formats. Participants will benefit from an interactive learning session, case study examples and invaluable take-home reference material.

Join us and learn from marketing experts who offer relevant industry examples with the latest information and best practices. Work closely with fellow participants in group exercises used to illustrate concepts and encourage participation.

Effective Email Marketing

May 2 | Toronto

Learn the latest industry trends and challenges affecting today’s email landscape

Financial Storytelling

May 9 | Toronto

Identify the key financial statements that are impacted by the Marketing department

Social Media Strategy and Best Practices

May 24 | Toronto

Learn the fundamentals of how to create a social media strategy

Social Media Strategy and Best Practices

June 7 | Winnipeg

Learn the fundamentals of how to create a social media strategy

Developing the Marketing Plan

August 16 | Toronto

Learn how to prepare for the marketing planning process

Media Measurement for Marketers

August 23 | Toronto

Understand how agencies and marketers use data measurement

Integrated Marketing Campaign Execution

August 29 | Toronto

Learn the core building blocks of a successful integrated marketing campaign execution

Content Marketing

September 12 | Toronto

Learn the what and the why of content marketing