Useful Regulatory Links

Privacy

On January 1, 2004, Canada's new privacy laws came into effect, changing the way all Canadian organizations handle commercial transactions and customer information. CMA has led the industry in privacy education to ensure that organizations are compliant with the new legislation.

Federal

Legislation:

Personal Information Protection and Electronic Documents Act (PIPEDA)

Federal Privacy Commissioner:

Industry Canada
CSA Model Code for the Protection of Personal Information

Provincial

Provincial and Territorial Commissioner's Offices

E-marketing

Internet marketing continues to grow as a means of communication between organizations and existing and potential customers. CMA takes a leadership role in addressing issues such as spam and opt-in consent that impact this marketing channel.

Federal

International Links

Consumer Protection

Consumer protection laws regulate many marketing activities. Federally, marketing activities are governed by the Competition Bureau and office of Consumer Affairs. Despite this, responsibility for consumer protection resides with provincial governments and marketers often face a myriad of rules and regulations across the country. This section includes links to provincial websites and their most recent activities.

Federal

Provincial