E-marketing

  • Member Action Required - Major Threat to Online Advertising

    Member Bulletin 291

    The Federal Privacy Commissioner has thrown out a clear signal to all businesses that use the Internet to market goods and services: Comply with their guidelines on interest- … more

  • Online reviews, marketing apps under scrutiny

    Member Briefing

    The Federal Competition Bureau is reviewing "astroturfing" practices where fake reviews and testimonials are posted online by those affiliated with the product or service.

    New … more

  • List rental guidelines under Canada’s anti-spam law

    Member Briefing

    Canada's Anti-Spam Law has been in effect for four months and while many gray areas of the law have been clarified, there is still uncertainty around some key topics. One of those … more

  • Spotlight Webinar Series & Recordings

    Don't miss the CMA Spotlight webinar series, one of the many benefits available exclusively to members!

    Still baffled about Anti-Spam (CASL) requirements?

    Worried that competition regulations … more

  • Canada’s Anti-Spam Law – Question & Answer

    The following is a list of questions that was received over the course of various CMA webinars/seminars on Canada’s Anti-Spam Law (CASL). The answers are based on information provided from … more