Changes to CMA Code of Ethics cover sales offers, rain checks
Member Bulletin 285
CMA has updated the Universal Marketing Practices section of its Code of Ethics, and introduced two new provisions covering rain checks and retail sales offers. More … more
CMA issues reply comments to the CRTC on permanent National Do Not Call List registration
The Canadian Marketing Association (CMA) is pleased to take this opportunity to provide reply comments to the Canadian Radio-television Telecommunications Commission’s (CRTC) Notice of … more
CMA submission to the CRTC on permanent National Do Not Call List registration
The Canadian Marketing Association is pleased to take this opportunity to respond to the Notice of Consultation CRTC 2013-527 regarding permanent registration on the National Do Not Call List (NDNCL), … more
Major Marketing Threats
Member Briefing
The Canadian Marketing Association is currently addressing several key advocacy files that pose a serious threat to marketers. These include:
a potential government clamp down on … more
National Do Not Call List and New Telemarketing Rules
The Canadian Radio-television and Television Commission (CRTC) announced that the National Do Not Call List (NDNCL) would be up and running on Sept. 30, 2008. At that time, new telemarketing rules … more