Resource Library

CMA Publication

Canadian Marketing Association Marketing Facts - 2012 Edition

CMA Marketing Facts - 2012 Edition
Marketing Facts 2012 is the latest edition of the annual publication, released in December 2011. It includes updated statistics and information from over 38 respected and well-known sources. Excerpts and portions from a number of studies not widely available are included. ...more

Bulletins & Newsletters

Weekly Watching Brief - Marketing threats; OBA initiative; new CMA Board
Member Bulletin & Briefings - Marketers warned by Supreme Court of Canada
B2B Watching Brief - Latest B2B news: social media usage; marketing automation
eCommunicator - May 16/17 Summit of marketing minds; new mobile tool

Activities & Accomplishments

Organizations that are members of the Canadian Marketing Association benefit from programming that informs, connects and protects. They stay on the leading edge of marketing technology, learn and grow personally and professionally, have their work recognized and rewarded, make valuable business contacts, and help to protect and enhance the marketplace by influencing government and public policy issues. ...more