Incremental Innovation: Why You’ll Need to Open Up to Get There

Incremental Innovation: Why You’ll Need to Open Up to Get There

CMA is pleased to showcase, in partnership with Brightworks, a whitepaper dedicated to strengthening the partnerships between healthcare marketers and their agencies, so both can enjoy more innovative marketing successes.

This whitepaper covers:

  • Innovation – what it is and what it isn’t
  • The client-agency relationship
  • Six approaches that will help strengthen your relationship with your agency

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