Canadian Marketing Association: Events, Courses, Jobs - CMA
CMA Blog
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Is CX Directly Linked to Business Strategy? CX Strategy Series, Blogpost 3
In our third and final blog of the series we will be looking at how organizations can make …
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Customer Value in the Brave New World of Big Data and AI
AI and Big Data are now everyday words in the business lexicon as organizations strive for what …
CMA News
- CMA Adds Agency Search Principles to its Code of Ethics, Launches Toolkit
The Canadian Marketing Association (CMA) today released revisions to its Code of Ethics & Standards of Practice
- CMA Launches CMA NXT to Help Students Forge a Meaningful Marketing Career Path
The Canadian Marketing Association (CMA) and Royal Bank of Canada (RBC) today announced the launch of CMA NXT
Professional Development & Experiences
Marketing Intel // View all
Your trusted source for
research and insights
Influencer Marketing Steering Committee Disclosure Guidelines
Ad Standards, in collaboration with an industry panel of influencer marketing companies, presents these Disclosure Guidelines to illustrate industry best practices.
Learn MoreAdvocacy // View all
Championing marketing through advocacy, compliance and self-regualation
Updated CMA Code of Ethics and New Best Practices in Agency Search
Maintaining high standards of professional conduct and adopting best practices are vital to a thriving marketing industry.
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