CMAideas Executive Event Series
8:00 a.m. – 10:30 a.m. ET
CMA Members: Complimentary
Malaparte
(in TIFF Bell Lightbox Building)
350 King Street West, 6th Floor
Toronto, ON, M5V 3X5
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Overview
CMAideas is a two-part exclusive breakfast series, hosting a member-only, executive-level guest list.
Includes executive experiences, networking and breakfast!
In 2018, CMA hosted two sold-out events. Our first breakfast in February featured a highly insightful presentation from Ethnicity Multicultural Marketing providing key new learnings and the latest statistics on the multicultural consumer along with practical and tactical tips on developing an overarching multicultural strategy.
Agenda
8:00 AM |
Registration & Breakfast
|
8:30 AM |
Opening Remarks
|
8:45 AM |
Unlocking Deep Marketing Insight by Connecting Online Behaviour To The Offline Worl
Celeste Normington Tons of advancement have been made in online insights by studying digital consumer behaviour across web, apps and social media. But we all still live in physical world. Consumers still drop their kids off at school, go to hockey games, play golf, ski and go on international trips. Meet Celeste Normington
|
9:40 AM |
Update from Nabs
Jay Bertram
Executive Director NABS Meet Jay Bertram
A proven leader, natural motivator Jay leads by his actions. His leadership approach has been showcased by former Harvard University Professor, David Maister in his most recent book, 'Strategy & the Fat Smoker.' He loves marketing and winning. His track record for building Clients businesses by creating strong coherent brands is second to none. Jay is a progressive marketer who understands the importance and value of putting people first. |
9:45 AM |
Closing Remarks
|
9:50 AM |
Coffee and Networking
|
Last Year's Attendees
The following is a selected list of attendees
Title | Company |
President | Aber Group Inc. |
Head of CS Marketing | Amazon Canada |
AMK Marketing | |
VP, Sales & Marketing | Andrin Limited |
Head of Digital Design | Ariad Communications |
Executive Creative Director | BANG! creative |
CEO | Barrett and Welsh Inc. |
Founder | Blue Elephant Productions |
Director, Marketing BMO Nesbitt Burns | BMO Nesbitt Burns |
President | Boost Agents Inc |
Senior Creative Director, Communications, Marketing & Brand | Canadian Broadcasting Corporation |
Advisor, Marketing Communications | Cancer Care Ontario |
VP Client Service | Chad Management Group |
Chief Creative Lead | Chad Management Group |
Partner | Chad Management Group |
Senior Director, Sales | Comscore |
President/Chief DiGger | Data Insight Group Inc. |
Executive Director, Corporate Services | Drake Hotel Properties |
CEO | ebrand Inc. |
Elemental | |
vice President | Environics Analytics |
Environics Communications | |
Managing Director | Ethos Communications Ltd |
CMO | Flixel Photos Inc. |
President | Focus Communications Inc. |
Head of Marketing | foodora |
Vice President, Corporate Marketing and Shared Services | Foresters Financial |
FosterEssence Inc. | |
VP, Management Director | Fuel Advertising Inc. |
CEO | Generation C |
Head of Industry, Financial Services | Google Inc. |
Director, Strategy | Grip Limited |
Group Planning Director | Grip Limited |
VP Marketing | Hakim Optical |
Vice President, Marketing & Communications | Hamilton Health Sciences Foundation |
Director, Overseas Business Development | Harlequin |
Senior Vice President | High Road |
Account Director | High Road |
Marketing Director | IDS Canada |
Marketing | Inbox Marketer |
infocraft marketing group | |
director, social media strategy | iNvolved Media |
VP Loyalty | Ipsos Canada |
Partner | IQ PARTNERS Inc. |
Managing Partner | IQ PARTNERS Inc. |
jcwg | |
VP, Marketing | Kanetix Ltd |
Kantar Millward Brown | |
Head of Marketing | Kantar TNS |
SVP, Head of Planning | Leo Burnett Company Ltd. |
CEO & North American Chief Creative Officer | Leo Burnett Company Ltd. |
AVP, Brand Strategy, AIR MILES Reward Program | LoyaltyOne | AIR MILES® Reward Program |
President | Lucidia Ltd. |
Principal Consultant | Marcom Blueprints Inc |
Max | |
Director, Strategy | Maxus Canada |
Managing Director | Maxus Canada Ltd. |
Vice President, Marketing | Metroland |
Chief Digital Officer | Mindshare |
Account Director | Monsoon Communications |
Executive Director | Moody's Global |
Associate Creative Director | NATIONAL |
VP, Executive Creative Director | NATIONAL |
Content Strategist, Marketing Technology | NATIONAL |
president | novex comunications |
Vice-President, Marketing & Business Development | PATTISON OUTDOOR ADVERTISING |
Senior Director, Global Snacks Group | pepsico |
director of marketing | pepsico |
Art Director | Postmedia |
Partnerships Director | Pressboard Media |
Senior Director, Residential Marketing and Sales | Primus |
Website and Digital Manager | Prophix |
VP, Executive Creative Director | Publicis Hawkeye |
President | Quarry |
Managing Director, Client Results | Quarry |
Vice President | radar Headhunters |
Vice President | radar Headhunters |
EVP | Research & Incite Consultants |
Managing Director | Research +Knowledge =Insights |
Founder and CEO | Ripple Creative Strategy |
Brand Manager, EBU | Rogers Communications |
Vice President, Direct Marketing and Digital Channel Management | Scotiabank |
Marketing Events Manager | Sitecore |
Regional Sales Manager | Sitecore |
Estimator | Sitecore |
Regional Director | Sitecore Canada Ltd. |
Account Manager | Sitecore Canada Ltd. |
CEO | Smorgads market tech Inc. |
VP Marketing | Smorgads Market Tech Ince |
Marketing, Vice President | Sonnet Insurance |
St. Joseph Media | |
VP - Marketing, eCommerce & Communications | Staples Business Advantage |
Head of Marketing Communications | Staples Business Advantage |
ceo | Stephen Thomas Ltd |
President | Stephen Thomas Ltd |
Executive Vice President | Stephen Thomas Ltd |
Director, Marketing & Communications | Sun Life Financial |
Director, Marketing & Communications | Sun Life Financial |
AVP, Marketing | Sun Life Global Investments |
Director, Community Engagement | Sunnybrook Foundation |
VP Global Brand and Advertising | TD Bank Group |
Vice President | TD Bank Group |
Senior Manager | TD Bank Group |
Vice-President | TD Bank Group |
Associate Vice President | TD Bank Group |
AVP Social Media | TD Bank Group |
VP, Search & Ad Tech | The Aber Group |
The Canadian Marketing Association | |
VP | The Cellution |
The Clean Slate Shop | |
Director of Strategic Brand Partnerships | The Exchange Lab |
Managing Director, Marketing & Creative Agency | The Globe and Mail |
President | The Marketing Strategy Group |
Director, Marketing & Communication | The Metrick System |
President | The Tite Group |
VP Marketing | thinktv |
President / CEO | thinktv |
Senior Manager, Marketing and Communications | TIFF |
Senior Manager, Communications | TIFF |
Managing Partner | TMG International Inc. |
VP, Brand Partnership | TubeMogul |
Vice President, Marketing | United Way Toronto & York Region |
Country Manager, Canada | Varick Media |
President | Vizeum |
Director Category Marketing | Walmart |
Vice President, Customer Marketing | Walmart Canada |
Director, Merchandising Customer Insights | Walmart Canada Corp. |
VP, Strategic Planning | Weber Shandwick |
WindWater Marketing | |
VP Product and Marketing | yconic |
DIRECTOR, STRATEGY & INSIGHTS |