CMAmartech Morning Event

Engage with and hear from leaders in the marketing and tech spaces

June 4, 2020
8:00 a.m. – 11:30 a.m.


Members: $99 (Reg. $149)
Non-Members: $199 (Reg. $249)

Early Bird Ends May 14

Location:
Downtown Toronto


4DThe ABER Group   CNW     Cleansheets Communications

D2L MDInbox Marketer a Trendline Company     kaiser lachance    Nabs     reality engine    Triangles

 

Overview

 

Agenda & Speakers

8:00 AM
Breakfast and Networking
8:25 AM
Opening Remarks
8:35 AM
Presentation

9:15 AM
Presentation

9:55 AM
Networking Break
10:05 AM
Presentation

10:45 AM
Implementation, Change Management & Training

Help! I bought my Martech Stack, now what do I do? This scenario is far too common in many marketing organizations, and to help navigate this challenge, the CMA Martech Council will lead a panel discussion on what happens after contracts are signed with the software vendors and how organizations can achieve success when rolling out marketing technologies. The conversation will include:

  • Implementation best practices and recommendations
  • First-hand digital transformation stories and change agent examples
  • Change management challenges within marketing organizations
  • Tips on absorbing knowledge and training a team
11:20 AM
Closing Remarks & Networking

Tell Us What You Think
  1. If you haven't left a comment here before, you may need to be approved by CMA before your comment will appear. Until then, it won't appear on the entry.
    Thanks for waiting. View CMA's Blogging Policy.