CMAtalent - Recruit, keep and mentor your rockstar marketing talent
8:00 a.m. – 11:00 a.m.
CMA Members: $89
Non-Members: $129
George Brown College Campus
51 Dockside Drive (Queen's Quay)
2nd Floor
Toronto, ON
View Map
Overview
The marketing and communications landscape is ever-evolving, and so are the needs of talent. Learn how forward-thinking organizations empower Millennials and Multi-Generational talent by creating an effective on-boarding and retention strategy. Discover the Millennial hierarchy of needs to create diverse, high-functioning teams and how companies can shift their ways of communicating to be more effective, leading to better results.
Agenda & Speakers
8:00 AM |
Breakfast & Networking
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8:30 AM |
The Future of Canadian Marketing Talent
Chris Stamper
Board Chair, Canadian Marketing Association @CDNmarketing
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8:55 AM |
Managing Millennial Disruption
Andrew Au
President, Intercept Group North America
Meet Andrew Au Andrew Au is the co-founder and President of Intercept Group, a marketing agency that helps global brands win the head, heart and hands of Gen-Y and Z’ers across North America. Intercept has a network of over 3,000 brand ambassadors that empower their digital and experiential marketing campaigns, considered best in class by global awards organizations such as Effie Worldwide and Hermes Creative Awards. In 2016, Au was named to the Forbes 30 Under 30 for Marketing & Advertising. Today, he is regarded as a generation thought leader helping global organizations win Gen-Y and Z’ers, as consumers, professionals and employees. |
9:40 AM |
Networking Break
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9:55 AM |
Learning is the New Money
Dr. Mary Donohue
Social Scientist on the Multi-Generational Workplace @DrMaryDonohue
Dr. Mary is a cancer survivor who worked with Paul Newman, learned from Robert Kennedy, Jr., made her movie debut with former Toronto mayor David Miller, and was briefly (very briefly) a Supreme with Diana Ross. Named as one of the 18 Outstanding Women In Tech, and Diversity MBA’s top 50 under 50, Dr. Donohue is a passionate advocate of revolutionizing today’s workforce training through technology and developing internal talent. Her book with Jack Canfield is an Amazon bestseller in both the US and Canada. She is CEO of Donohue Learning™, and her clients include Walmart, American Airlines, TD Bank, Kaiser Permanente, OLG, and many other private and public organizations. |
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10:50 AM |
Closing Remarks & Networking
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This Year's Attendees
The following is a selected list of attendees:
Title | Company |
Loyalty Solutions and Partnerships, Director | Bond Brand Loyalty |
President | Brand Matters Inc. |
Marketing Director, Membership, Automotive & Advocacy | CAA CLUB GROUP |
VP, Marketing & Member Engagement | Canadian Marketing Association |
Senior VP Advertising Sales & GM, Canada | Captivate |
Business Development Associate | Captivate |
Consultant | Chad Management Group |
Vice President, Consulting Services | Data Insight Group Inc. (DiG) |
Consultant | Delhar Consulting |
President | Chief Innovation Officer | Delvinia |
Senior Vice President, Marketing and Sales Operations | Environics Analytics |
Partner | Ethnicity Multicultural Marketing Inc. |
VP, Managing Director | FCB SIX |
Partner | Fogler Rubinoff |
President | Fuse Marketing Group |
Director, HR | FUSE Marketing Group |
Senior Director, Talent Management | GCI Canada |
President | GCI Cananda |
Chair, School of Marketing | George Brown College |
Professor of Marketing and Digital Media | George Brown College |
Feild Education Business Developer | George Brown College, Centre for Business |
Manager, Field Education and Partnerships | George Brown College, Centre for Business |
Director, Overseas Business Development | Harlequin |
Talent Manager | ICF Olson |
SVP & Partner | Kaiser Lachance |
Senior Vice-President and Partner | Kaiser Lachance Communications |
Head of Marketing | Kantar TNS |
Corporate VP Marketing | Kruger Products L.P. |
CEO | Learnography |
Director, Marketing | Loblaw |
Director, Digital Marketing | Loblaw |
SVP, Strategy | LoyaltyOne |
Associate Director, Marketing | LoyaltyOne |
PR Manager | LoyaltyOne |
AVP Corporate Marketing & Communications | LoyaltyOne |
Marketing Specialist | LoyaltyOne |
Associate Director, Digital | LoyaltyOne |
Communications Manager | LoyaltyOne |
President & CEO | LoyaltyOne Co. |
Principal Consultant | Marcom Blueprints Inc |
Human Resources Manager | McCann Worldgroup Canada |
Relationship Manager – MBA | McMaster University-DeGroote School of Business |
Managing Partner, Head of HR and Talent | MediaCom Canada |
Senior Recruitment Specialist | MediaCom Canada |
Regional HR Manager | Metroland Media |
Consultant / Intern | nitch* |
Sr. Director Brand & MarCom | PC Financial |
Principal | Consultant | Pierce Consulting Services |Team Discovery |
Founding Partner | Reality Engine |
CEO | Smorgads Market Tech Inc. |
Senior Account Director | Stephen Thomas |
Sr. Coordinator, Recruitment | T1 |
Associate Vice President | TD |
Learning Business Partner | TD |
Associate Marketing Manager | TD |
Vice President | TD BANK |
Associate Vice President | TD BANK |
MR | TD BANK |
Vice President Marketing Planning | TD Bank |
Marketing | TD Bank |
Associate Vice President | TD BANK |
Associate Vice President | TD BANK |
Senior Manager, Change & Process Management | TD Bank Group |
Sr. Advisor | TELUS |
Manager, National Donor Experience & Telefundraising | The Canadian Red Cross |
Manager, Talent Planning | The Home Depot |
CEO | The New Business |
Managing Director | TMG International Inc. |
Senior Client Partner | Twitter Canada |
Vice President, Customer Experience | World Vision Canada |
Vice President, Customer Experience | World Vision Canada |
Marketing Director | yconic |