Vice President, Health & Wellness Services
Shoppers Drug Mart Health & Wellness
Sandra Daniel is the Vice President of Health & Wellness Services for the Shoppers Drug Mart Health & Wellness team.
In her role, Sandra is responsible for building and executing on the strategies and programs to support customer health and wellness; leveraging the assets across the organization in support of the company’s Health and Wellness vision. The vision is of a Connected Healthcare network that delivers an increasingly connected healthcare experience by connecting patients and providers with information and each other, to achieve better outcomes.
Prior to joining the Shoppers Drug Mart division of Loblaw Companies Limited in April of 2018, Sandra was the Senior Director of Brand & Marketing for PC Financial, where her responsibilities included Brand Strategy and Stewardship, Marketing Planning and Process, Strategic projects, as well as Public Relations, Social Media, and Internal Communications. Since joining Loblaw Companies Limited in 2007, Sandra has worked in Marketing and Product Management for the PC Financial, Gift Cards and Telecom business units.
Sandra was the PC Financial marketing lead on the launch of the new PC Optimum loyalty program, the new PC Insider’s subscription program, and the PC Financial representative on the Loblaw Companies Ltd. Corporate Social Responsibility Committee. During her tenure, Sandra launched the PC Insider’s subscription program, the PC Financial “That’s just good banking” brand creative platform, the PC Financial World Elite Mastercard, expanded the social media presence and content strategy for the business, and expanded the third party gift card program across Loblaw banner grocery stores.
Prior to joining Loblaw, Sandra spent over 14 years at Bell Canada and Bell Mobility working in business-to-business segment management and marketing. She is active in the community, and a member of the Women’s Executive Network.