The Customer Experience Council educates, shares, and leverages compelling customer experience initiatives and best practices that drive business results.
The Customer Experience Council identifies, distills, and disseminates key marketing and channel related insights that deliver profitable enhanced customer experiences.
|John Bardawill: Chair||Managing Partner||TMG International Inc.|
|Stephan Sigaud: Vice-Chair||Executive Vice President, Marketing and Development||Phase 5|
|Baijul Shukla||Director, Member Services and Strategic Partners||Ontario Society of Professional Engineers|
|Jennifer McLeod||Vice President, Business Development||SinglePoint Group International Inc.|
|Jennifer Stahlke||VP Customer Marketing||Wal Mart|
|Jennifer Steckel-Elliott||Principal Director||Accenture|
|John Chan||Managing Director||Pearl Strategy and Innovation Design|
|Lesley Haibach, CM||SVP, Customer Experience||Ipsos Loyalty|
|Lori Steiner||Marketing Director, Membership, Automotive & GCR||CAA Club Group|
|Meghan Sherwin||Vice President, Marketing||Keilhauer|
|Michelle Perez||VP, Client Lead||Cossette|
|Nick So||VP of Delivery||WiderFunnel Marketing|
|Sandra Shatilla||Head of Canadian Marketing||Spin Master|
At its October meeting, the CMA’s CX Council discussed organizations that really understand customer centricity, and “naturally” drive a great customer experience. … more
We set out to understand how companies are designing CX to meet the needs of high-and low-involvement customers to grow their business and increase customer loyalty.
Our third interview in this … more
How hard are customers willing to work? We found that successful companies are offering customers the option to work as hard as they want while remaining loyal to the brand. We set out to … more