For over 15 years, Luxy has helped organizations and teams re-frame conventional thinking, leading as a strategic change agent to help evolve and increase the value of the marketing function. Her passion is in performance based marketing rooted in digital, analytics and customer insights. Currently, she is VP Marketing, Canada at CISCO where she provides leadership and hands-on management to define marketing strategy development and field execution, in collaboration with Americas Marketing & Communications leadership team, and the broader global marketing community.
Outside of the office, she finds ways to give back to the community by teaching, active member of the Canadian Marketing Council or getting involved in various boards as an advisor. When she’s not working, Luxy enjoys spending time with her husband and twins, travelling near and far.