Not-For-Profit Council


The Not-For-Profit Council serves the unique interests of Canadian NFP marketers and fundraisers through education, advocacy, and engagement with other marketing professionals.

Elevator Pitch

The Not-For-Profit Council addresses best practices, trends, measurement, and legislative issues framed specifically for marketing and fundraising in the Canadian not-for-profit sector.

Core Focus Areas

  • Measurement & benchmarking
  • Direct marketing for fundraisers
  • Digital marketing for not for profits
  • Not for profit trends
  • Not for profit advocacy

Council Members 2020-21

  Name Title Company
  Brady Hambleton, CM 
Vice President, Marketing & Analytics Canada's Children's Hospital Foundation
  Linda Hazzan, CM 
Director, Communications, Programming & Customer Engagement Toronto Public Library
  Cheryl Blackman Director, Museum and Heritage Services City of Toronto
  Sarah Chamberlin VP, Marketing and Donor Experience CAMH
  Allen Davidov, CM VP, Business Consulting Environics Analytics
  Jason Egbuna, CM Manager, Direct Marketing - Leadership Giving The Princess Margaret Cancer Foundation
  Kim Fletcher, CM Vice President Marketing Philanthropy World Vision Canada
  Tania Little Chief Development and Partnerships Officer Food Banks Canada
  Rachael Mackenzie-Neill, CM VP, Marketing and Development Boys and Girls Club of Canada
  Shelley Mayer, CM Founder and President Ramp Communications Inc.
  Yaz Maziar, CM Director, Campaigns and Digital Strategy Canadian Cancer Society
  John McAlister, CM Head of Marketing and Philanthropy Outward Bound
  Brad Parry VP of Marketing and Communications Calgary Economic Development
  Nympha Patel, CM Director, Membership & Database Marketing Art Galley of Ontario
  Tamara Pope, CM Vice President, Marketing & Communications Hamilton Health Sciences Foundation
  Ronan Ryan Chief Marketing and Development Officer Canadian Red Cross


Tags: NFP, fundraising marketing, thought leadership