Legalization of cannabis is on the horizon in Canada. While many opportunities exist, especially as cannabis moves to intersect with various product categories such as edibles, there are also hurdles, especially when navigating the regulatory regime.

Canada is in a position to set benchmarks for best practices and so it is important that companies operate within the legal limits and practice responsible, ethical marketing at all times.

As this is an evolving regulatory area, content will be updated to reflect legislative changes.

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