CMA Advocacy Hub

Advocacy Hub - Canada’s Trusted and Leading Advocate

Take the CASL Quiz

Are you in control of CASL?

Test your knowledge of Canada's Anti-Spam Law

Advocacy Resourses

Code of Ethics and Standards of Practice

CMA's Code of Ethics and Standards of Practice is the foundation of the marketing community's self-regulation.

Guides & Mini Guides

A series of guides and fact sheets have been created to assist member organizations to better understand their important obligations under the Code.

Privacy

This document contains information on implementing the federal government's Personal Information Protection and Electronic Documents Act (PIPEDA).

CASL

The document provides members with an overview of the law's requirements, key elements, special cases, practical considerations and a list of key resources.

AdChoices

Your AdChoices Program: Driving Consumer Trust in Online Interest-Based Advertising.

Accessibility & AODA

This act lays the framework for the development of province-wide mandatory standards on accessibility in five key areas of daily life.

Marketing to Children

Recent breach reminds us to be careful about children's information.

Get Involved

Ethics & Privacy Committee

CMA's Ethics & Privacy Committee oversees development of CMA's framework of industry self-regulation, in particular the CMA Code of Ethics and Standards of Practice, and related guides.

Privacy and Data Advisory Committee

The CMA Privacy and Data Advisory Committee advises on the Association's policy positions and program activities in the critical areas of privacy, and data usage and protection.

Networking

Connect, learn and grow with Canada’s leading marketing association connector and educator.

Sponsorship Opportunities

Showcase, activate and connect with Canada’s Top Marketers

Member Directory

View detailed contact information for all of the CMA Member organizations.

Referral Program

Get free access to CMA products and services by introducing key decision-makers to the CMA Membership Team.

 

Do Not Mail Service

Reduce Spam

Reduce the number of addressed admail that ends up in the trash.

CONSUMERS: Offered free of charge to reduce the number of addressed marketing offers you receive by mail. Have your name and address removed from marketing mailing lists.

COMPANIES: Reduce consumer complaints and production costs with access to thousands of consumer addresses that aren't interested in receiving your admail. Updated monthly. Subscribe now.

In-House Training

Customized Solutions

CMA offers dynamic in-house training designed to specifically address your company’s objectives.

Take advantage of the Canadian Marketing Association's proven expertise in delivering educational programs to help meet your organization's objectives.

Topics of interest:

  • CASL
  • Privacy
  • AODA