2017 Top 5 Picks

  • Numbers that Matter to Canadians in 2017

    Numbers that Matter to Canadians in 2017

    From Canada on the world stage, to money, immigration, health, the environment and social cohesion, the latest Public Perspectives report examines the … more

  • Marketing in a World of Fragmented Media

    Marketing in a World of Fragmented Media

    Now that targeting messages across media channels is no longer a dream but a reality, learn why some campaigns still fail to live up to expectations. Here … more

  • CX Intention vs. Impact

    CX Intention vs. Impact: Making Sense of the Ever-Evolving Retail Shopper Journey

    In this latest webinar, discover insights on how retailers around the world can best adapt to the changes facing … more

  • SickKids Takes Home Top CMA Awards

    SickKids Takes Home Top CMA Awards

    SickKids Foundation and Cossette’s campaign “SickKids VS” was awarded the Best of the Best Award at the CMA Awards Gala, 50th anniversary … more

  • How 3 Canadians Startups Grew with Digital

    How 3 Canadians Startups Grew with Digital

    Canada’s startup scene is on rise, especially as Canada is now a hotbed for innovation and marketing talent. With the rest of the world taking note, … more

  • The Trust Divide for Brands Online

    The Trust Divide for Brands Online

    This latest report shows that in today’s online world, there is a consumer trust divide between brand attitudes in developed nations and in emerging … more

  • 2016 Census: Growing Ethnocultural Diversity

    Growing Ethnocultural Diversity: Opportunity and Challenge to Marketers

    Statistics Canada has just released new results on immigration and ethnocultural diversity from the 2016 Census. With the … more

  • CMA Calls for Key Improvements to CASL

    CMA Calls for Key Improvements to CASL

    On Thursday, CMA appeared in front of the INDU parliamentary committee to request key changes to Canada’s Anti-Spam Law. While the law has had some … more

  • 5 Email Marketing Questions for Small Businesses

    5 Questions Small Businesses Should Ask About Their Email Marketing Strategy

    With the holiday season approaching, small businesses should assess the effectiveness of their email strategy. Learn … more