The Digital Marketing Council’s goal is to share digital trends, proven strategies, new technologies and innovative forms of marketing communication. We collaborate with marketers and the marketing community to bring forward unique perspectives that will inform, enrich and inspire.
The Digital Marketing Council addresses the importance of Digital as part of the marketing mix on both strategic and tactical levels through thought leadership activities, education and identifying emerging issues.
|Mitch Joel - Co-Chair||President||Mirum|
|Ariela Freed - Co-Chair||Loyalty Solutions and Partnerships, Director||Bond Brand Loyalty|
|Emily Baillie||Professor||Humber College|
|Victoria Bomben||Director, Digital Strategy||Sheridan College|
|Linda Chep||Sr. Performance Marketing Lead | CANADA||Microsoft|
|Kerri Dawson||Vice President, Marketing||LCBO|
|Dino Demopoulos||Co-Founder||paper strategy|
|Simren Deogun||Associate Director, Digital||LoyaltyOne|
|Sean Diamond||Vice President and Partner||Diamond|
|Laura Ferron||Digital Director||Ipsos|
|Katie Fisher||Director, Overseas Business Development||Harlequin|
|Erica Fitzpatrick||Think with Google Canada Lead, Marketing|
|Karly Gaffney||Director, Strategy||Agnostic|
|Kathleen Grace||Director, Digital Strategy||Stephen Thomas Ltd.|
|Natalie Green||Head of Industry: Food & Beverages||Google Inc.|
|Alexandra Niester||Marketing Manager, Membership, Government Community Relations and Automotive||CAA South Central Ontario|
|Dana Toering||Managing Director - Canada||Tubemogul|
|Janet Xi||Group Media Manager||Jungle Media|
Podcast: The Internet of Things is Coming - In Conversation with ecobee VP of Product, Casey McKinnon
In this installment of the CMA Digital Marketing Council's podcast, council member Andrew Lane sits down with ecobee's VP of Product, Casey McKinnon to learn about the fast-growing Toronto startup and discuss the emerging world of the Internet of Things and it's potential to impact brands and marketers.
Special thanks to Mike Jacobs and his team at The New Business for audio recording and mixing for this episode.
Podcast: YouTube Influencers and the Power of Their Brands - in Conversation with Studio71
Andrew Lane from CMA's Digital Marketing Council sits down with Jordon Bortolotti, EVP and Co-Founder of the Canadian arm of one of the world's largest MCN's, Studio71.
Here’s the latest round-up of must-read content from around the web from CMA’s Digital Marketing Council:
Pause That Depresses: Forrester Sees Advertiser Revolt as Beginning of … more
By Sanjay Gosalia & Mike Jacobs of CMA's Digital Council and Adam Green (guest contributor)
In the mid-nineties “virtual reality”(VR) was the stuff of movies and failed arcades. … more
By Linda Forrest of CMA's Digital Marketing Council
On Thursday, March 23, the Canadian Marketing Association (CMA) presented its first morning event of the 2017-2018 season: CMAinsights. … more